Some Patches Required
Hello everybody, and welcome to Some Patches Required. Every other Wednesday, your hosts Aaron and Zak use their backgrounds in game development and analysis to discuss various facets of the ever-turbulent games industry. From interviews with AAA/indie devs to deep dives on timely topics, the duo hopes to entertain and educate you on this wild medium we all love.
Some Patches Required
Highguard: A Golden Marketing Opportunity Turned Sour
This week, Zak and Aaron sit down to discuss yet another curious case of misguided marketing — this time with fewer questionable hats. Highguard, which secured the headlining spot at The Game Awards 2025 thanks to Geoff Keighley's personal fondness for the title, launched last week to overwhelmingly negative reviews on Steam and a rapidly dwindling player count.
How did this happen? Who's to blame? Does the game deserve all of this hate, and will it ever be able to overcome it?
Please, enjoy.
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